What can be done over a cup of coffee? A lot. At least the founder of FFACE made it real. He turned the coffee table into a platform where people can reach the places where they dream of. Many from the industry choose to take a step back as their struggling-path does not seem to be so generous to them. But Neil Roy, the founder of FFACE, stood by the side of the people who want acting and modelling as their career. Every year FFACE comes up with a Calendar where new faces from Kolkata and the east part of India get featured. In 2013 the journey was started with a conventional format. This year FFACE introduced a new format of a reality show, where the contestants would get eliminated through various tasks, that includes showing off their confidence level while walking on the ramp, work out, swimming, few physical activities and etc.

These challenges are not only to pick the right one, but to make them industry-ready. Already FFACE has started nourishing the contestants. The grooming session includes Neil Roy, Designer Indroneel Mukherjee, Paromita Ghosh, Rudraneel, Riddhima, Kanchan Mallick, Raj Chakroborty, Sujoy Prosad Chatterjee, Aneek Dhar and few other prominent names from the industry. Contestants from the eastern region of India such as Assam, Shillong, Guwahati, Bokaro etc are a part of FFACE.

The judges will keep on filtering the contestants through elimination in every round. After surviving from various challenging tasks, a mock photoshoot will be done in The Park Hotel that would help the contestants be ready for their final shoot. A total of 12 contestants would be picked up for the calendar shoot in Thailand along with the Bigboss fame Sonali Raut who has also been a face in the Kingfisher Calendar and now the face of FFACE. A final ramp walk, involing these 12 contestants, will take place on 13 January at Aqua and Sonali Raut will conclude the walk as the showstopper.

Talking to Neil about FFACE he said, "This contest not only gives a platform to the contestants, but also helps them secure a future in the industry in the right way". He also added, "We have some bigger plans to take things further and create a new level in this section".

FFACE is now the ultimate destination and it acts as the best preferable platform for people who want to acheive heights in the entertainment industry.

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